HND Business (Marketing)
COURSE DURATION: 2 YEARS FULL-TIME; UP TO 4 YEARS PART-TIME.
START DATES: OCTOBER, JANUARY, APRIL
AWARDING BODY: EDEXCEL
Entry is likely to include at least one of the following:
- A level 3 qualification, such as a BTEC National Diploma in Business
- At least one GCE A level
- Other equivalent level 3 qualifications
- An Access to Higher Education Certificate
Students who do not have a formal level 3 qualification, but who have related work experience, will be required to prepare and submit an SPEL application to the admissions department. Applicants will be invited for an interview to ensure they can cope with a level 4 course. In some cases, they may be offered a set of units in the first year of the course to provide further development to higher education.
Screening of Prior Experiential Learning
West George College recognises that many students come to the college with a wide range of expertise, skills and knowledge that has never been formally assessed. This may have been gained through a variety of personal situations including work, family life, community role, volunteering, leisure activities and life events. If you do not have the relevant qualifications for your chosen course, you will be required to provide details of your previous learning experiences that are of the same level as the entry qualifications for your chosen course. The forms are available to download on the application section and can also be collected from the Admissions office.
The success of all businesses depends upon having people who are well qualified and experienced to run them. This course combines practical and vocational learning, with the academic theory needed to understand the basis of different aspects of business. In essence, it provides a solid foundation to the subject.
Year 1 Units:
- Aspects of Contract and Negligence for Business
- Business Decision Making
- Business Environment
- Business Strategy
- Managing Financial Resources and Decisions
- Marketing Intelligence
- Marketing Principles
- Organisations and Behaviour
Year 2 Units:
- Financial Systems and Auditing
- Research Project
- Personal and Professional Development
- Sales Planning and Operations
- Advertising and Promotion in Business
- Human Resource Development (HR)
- Marketing Planning
PLEASE NOTE THAT THE ACTUAL UNITS STUDIED MAY BE SUBJECT TO VARIATION
Students who gain a good profile on the HND course can gain entry to the final year of an undergraduate degree course at many universities in the UK which accept Edexcel qualifications. Whilst West George College can help in searching for appropriate degree courses, it is the responsibility of the individual student to check they have the relevant qualifications and make their own application direct to their chosen institution.